We would like your feedback please – see below. Thank you in advance.
It’s human nature that people make mistakes. Even if you think you don’t, there’ll be other people on the roads that do – so you need to change your driving to allow for them. That’s the message coming from the NZ Transport Agency in their latest road safety ad which has gone viral. But why does the guy’s mistake in this ad end up so badly?
“The end result of any car crash is basic physics. The faster you’re going, the worse the outcome will be if you crash. And if you hit another moving vehicle that will increase the force of impact so the outcome will be worse.”
A mistake on the road has far more serious consequences at speed, turning prangs, bumps and bruise into broken cars, broken bones and death. Our bodies are fragile and even if you’ve got a top of the line five-star vehicle there’s only so much physical force your body is able to withstand.
But speed can also be good. It gets us where we want to go quickly and on time. It helps businesses operate and make money. So what’s the balance?
A slower speed may have allowed the driver in the ad to take evasive action – he would have had more time to react to the other driver’s mistake. They would probably still have crashed but the speed would have been less – meaning the physical force (and the outcome) would have been less severe. Even slowing down when seeing the other car waiting ‘just in case’ something happened would have given him more time to react.
Feedback please – from viewing the TV advertisement below.
We would like your feedback please. Please click to view the TV Advertisement below.
- 11 years ago
Effective commercial. It also demonstrates an additional point – that if you need to have a ‘debate/discussion’ with another driver, move your vehicles off the road!!
Driving requires 100% concentration. I have driven around 1 million k’s in N.Z. U.K and Australia, and have never caused an incident/crash – but have been involved in a few where other drivers have been culpably at fault and I have not had the time to take evasive action. I invariably drive defensively, obey the speed limit taking into account traffic density and road conditions. I am not aggressive at the wheel and will pull over to let the ‘speed merchants’ rocket by and will allow other vehicles to ‘merge’ when it is safe to do so. I am constantly scanning the road ahead as well as looking in my rear vision mirrors. I contend that all ‘crashes’ are avoidable, and at some point of time, one (or both) drivers could take evasive action. I dislike the media when they seem to still call ‘crashes’ as ‘accidents’. An accident is something which is unforeseen and unavoidable (like the tragic accident in Haast when tourists got hit by an avalanche). I try and plan my trips to ensure that I and passengers arrive on time and ALIVE!!